HarbourLane Furniture

Case Study Work
Introduction
Problem
Solution
Our web development team identified the issues that were impacting HarbourLane’s online store and developed a solution to improve the website’s functionality and user experience. We implemented multiple payment gateways, including PayPal, Stripe, and AfterPay, to ensure a smooth and secure payment process for customers.
Our team also introduced custom business logic in shipping costs to cater to a variety of use cases. This involved setting up different shipping rules based on the location, weight, and volume of the products to provide accurate shipping costs to customers.
To address the issue of the website’s user-friendliness, Our team redesigned the website to make it more intuitive and easy to use. We simplified the navigation menu, added product filters, and improved the overall layout to enhance the user experience.
Result
The partnership with our web development team has brought significant improvements to HarbourLane’s online store. Customers now experience a seamless payment process, and accurate shipping costs are provided, which has resulted in a reduced number of customer complaints.
The improved user experience has also resulted in a higher conversion rate, and the bounce rate has decreased significantly. HarbourLane has seen an increase in sales since partnering with our web development team, and their online store is now a vital part of their business.
Conclusion

Our Process & Implementation
Color Selection
Typography
